GRUPO J. MARÍN
Corporate group graphic image
Marin is a business group of different brands such as Interbarco, which is in charge of furniture for boats; or Habitazone for its CONTRACT services with Hotels.
This company has a long history and when it came to Otro Concepto, it needed an evolution in its graphic image, modernizing it to the current era and giving it the sophistication that they themselves show in their work and at the level of their clients.
What work have we done for J.Marín?
Branding
Marketing
Web
Lettering
Branding – Logo
J.Marin came to Otro Concepto with three different brands. Our first task was to unify them so that they would have an aesthetic connection between them so that, although each one works with different concepts, there would be a common thread.
Our second task was to create their fourth brand, “Habitazone”, specialised in Hotel CONTRACT, that is, they provide integral solutions in terms of furniture design and the general image of a Hotel. We are proud to be able to say that we have clients who work at an international level with very prominent hotels of between 4 and 5 stars in Saudi Arabia, Mexico or the French West Indies, highlighting their notable presence in Ibiza, Spain.
Branding – Graphic Design
Over time, we have become their personal marketing department, always on hand to attend to any graphic needs they may have, such as integrating their brand image into their work clothes or creating the Habitazone company dossier.
With work like this we get closer to the client and learn more about what they do and how they do it. In this dossier we include the Hotel Romeo, having been chosen as part of the setting for the video clip of the song “Criss Cross” by “The Rolling Stone” with its Neon totem pole, its chapel and the playroom. You can see it in the link
The graphic image of J.Marin and its brands have been used in different corporate media such as business cards and paper envelopes.
Lettering
The same goes for the lettering on its vans and work trucks, which continue its aesthetic line.
Web Design
We updated your website to be responsive and user-friendly, maintaining a consistent aesthetic across the entire branding. This includes incorporating all your brands and projects
