Andamur Evergreen

Design with Purpose for a Commitment that Doesn’t Expire

Andamur EverGreen is much more than just a part of the company’s CSR: it is the visual expression of Andamur’s commitment to a more sustainable future.

At Otro Concepto, we joined this purpose by developing the visual identity of EverGreen, as well as various communication pieces and promotional materials that connect the corporate with the human, and the strategic with the visual.

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What kind of work have we done for Andamur?

Branding

Social Media

Advertising

Branding – Logo Design

We created the Andamur EverGreen logo as a coherent extension of the main brand, but with its own personality aligned with the company’s environmental commitment.

We aimed to strike a balance between corporate solidity and ecological sensitivity, using a more organic visual language, soft colors, and a typeface that feels friendly yet professional.
The result is a brand that breathes sustainability without losing its roots.

Branding – Graphic Design

Starting from the logo, we developed the EverGreen visual universe: color palette, composition styles, and graphic resources for multiple formats.

The entire system was designed to communicate with clarity and coherence, maintaining a clean, accessible, and adaptable aesthetic—suitable for both internal materials and public-facing content.

This visual language became the foundation for social media content, team presentations, internal signage, and promotional materials—conveying a strong, clear identity aligned with the brand’s sustainability values.

Social Media – Content Design

We translated the visual language of Andamur EverGreen into an agile, informative, and adaptable format for social media.

We designed a series of graphic pieces that clearly communicate the brand’s key achievements and sustainable actions—from obtaining environmental certifications to implementing renewable energy and aligning with the Sustainable Development Goals.

The graphic approach blends natural imagery with institutional strokes, ensuring each post serves as a visual reminder of the positive impact a company can have when sustainability is embedded in its strategy—not just in its messaging.

Advertising – Cards and CSR Wheel

For the presentation of Andamur’s 2019–2020 CSR report, we designed a series of promotional pieces aimed at encouraging team participation and making the company’s commitment to the Sustainable Development Goals more tangible.

We created an interactive wheel, individual cards, and a large-scale block tower—each element representing a specific SDG—to generate a visual, playful, and educational experience.

The design was carefully crafted, combining the brand’s visual language with an accessible and dynamic setup that helped internalize the sustainability values of the report without falling into a purely corporate tone.

A campaign designed to connect, raise awareness, and—above all—involve employees in Andamur’s environmental values.